PRIVACY POLICY

Effective Date: 01/01/2026
Last Updated: 02/01/2026

NEXGEN Performance Marketing LLC (“NEXGEN,” “Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide through our website, marketing platforms, and related services.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information.

1. Information We Collect

We may collect the following categories of information:

A. Personal Information You Provide

Name
Email address
Phone number
Company name
Billing information
Any information submitted through contact forms, intake forms, or lead generation forms

B. Automatically Collected Information

IP address
Browser type
Device identifiers
Operating system
Referring URLs
Pages viewed
Session data
Geographic location (approximate)

This information may be collected using:

Google Analytics (GA4)
Google Tag Manager
Google Ads
Meta Ads (Facebook/Instagram)
LinkedIn Ads
Cookies and tracking pixels

C. Client & Business Data

As a performance marketing agency, we may process data on behalf of our clients. In such cases, we act as a data processor under contractual agreements.

2. How We Use Your Information

We use information to:

Respond to inquiries and provide services
Improve website performance and user experience
Deliver marketing communications (with consent where required)
Analyze traffic and campaign performance
Detect fraud or misuse
Comply with legal obligations

We do not sell personal information.

3. CCPA / CPRA Rights (California Residents)

If you are a California resident, you have the right to:

Know what personal information we collect
Request access to your personal information
Request deletion of your personal information
Correct inaccurate information
Limit the use of sensitive personal information
Opt out of the sale or sharing of personal information (Note: We do not sell personal information.)

To exercise your rights, email:
[Insert Privacy Email Address]

We will verify your identity before processing requests.

4. CAN-SPAM Compliance

We comply with the CAN-SPAM Act.

If you receive marketing emails from us:

You may opt out at any time
Every marketing email contains an unsubscribe link
We honor opt-out requests promptly
We do not use deceptive subject lines or false headers

If you wish to unsubscribe, click the unsubscribe link in the email or contact us directly.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to:

Analyze website traffic
Track advertising performance
Improve user experience
Measure campaign effectiveness

For more details, see our Cookie Policy below.

6. Sharing of Information

We may share information with:

Service providers (hosting, CRM, analytics platforms)
Advertising platforms (Google, Meta, LinkedIn, etc.)
Payment processors
Legal authorities when required

We do not sell personal information.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your data. However, no system is 100% secure.

8. Data Retention

We retain personal information only as long as necessary to:

Provide services
Fulfill contractual obligations
Meet legal requirements

9. Third-Party Links

Our website may link to third-party websites. We are not responsible for their privacy practices.

10. Children’s Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect data from minors.

11. Updates to This Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date.

12. Contact Information

NEXGEN Performance Marketing LLC
[Insert Business Address]
[Insert Email Address]
[Insert Phone Number]

COOKIE POLICY

Effective Date: [Insert Date]

This Cookie Policy explains how NEXGEN Performance Marketing uses cookies and tracking technologies.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help improve functionality, measure performance, and personalize experiences.

2. Types of Cookies We Use

Essential Cookies

Required for core website functionality.

Performance & Analytics Cookies

Used to analyze website traffic and performance.
Examples:

Google Analytics
Google Tag Manager

Advertising Cookies

Used to deliver relevant advertising and measure campaign performance.
Examples:

Google Ads conversion tracking
Meta Pixel
LinkedIn Insight Tag

3. How You Can Control Cookies

You can:

Adjust your browser settings
Delete cookies
Use opt-out tools from Google or Meta
Use cookie consent tools on our website

California residents may request additional information under CCPA.

4. Do Not Track Signals

Some browsers offer a “Do Not Track” feature. Our website does not currently respond to Do Not Track signals.

5. Updates

We may update this Cookie Policy as needed.